What Online marketing is
A form of marketing that combines traditional marketing principles with the unique interactive qualities of the Internet. The purpose is to deliver products and services that satisfy customers. Online marketers devise plans and campaigns to attract customers to a Web site and to encourage them to register their names or purchase products. There is also a growing number of online marketers that focus on being affiliates (sellers or resellers of information).
The meaning of Web designer
The aesthetic and navigational architect of a Web site, the designer is the person responsible for how the site looks and feels. He or she is the one who takes the heat if the graphics are fuzzy, the links are too light, or something is hard to find on a Web page. Usually this person is trained in the creative side of image development; however, an extensive knowledge of Web-based programming and information architecture is considered fundamental to being a successful Web designer. (That and good client-relationship skills are a must.)
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